Business Impact
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yFaIjlmaHP2018-06-12 14:10:322020-01-13 09:25:44Google ADH Certification for C3 Metrics
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yFaIjlmaHP2018-02-27 21:32:312020-01-09 09:50:42What's a Winning Attribution Process Playbook?
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yFaIjlmaHP2018-02-18 09:00:542020-01-13 09:27:48Ad Fraud | DOJ Fails To Win Felony Convictions (Docket# 16-CR-441)
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yFaIjlmaHP2018-02-13 20:45:362020-01-13 09:29:23"5.4" Invoking Marketing Dept Audits by PwC, EY, Deloitte?
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yFaIjlmaHP2017-10-23 18:50:192020-01-13 09:57:32Six, Lies, and TV Grapes
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yFaIjlmaHP2017-10-19 20:02:492020-01-13 10:08:07Ad Fraud "SportBot" On NFL + ESPN Sites Rips $250MM
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yFaIjlmaHP2017-09-27 16:56:252020-01-09 09:56:53Why Viewability Built-In vs Bolt-On Solves 49% of Attribution
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yFaIjlmaHP2017-09-21 05:15:232020-01-09 09:58:15How to Explain Attribution to Your…
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yFaIjlmaHP2017-09-19 19:00:582020-01-09 09:58:22Uber Suing Dentsu + Future of Fraud