Retail
17% Improvement in ROI
The company’s award-winning Attribution Data Cloud unites TV + digital with machine learning to provide real-time insights driving both increased performance and marketing budgets.
Understand & optimize your shopper journey in real time
Retail has relied heavily on TV, Print and Direct Mail as consumers are becoming more “Digital”. Keystrokes away from reviews, retail marketers are facing a new generation of challenges. And as digital eclipses TV, marketers need new methods and measurement to drive both store traffic and ecommerce sales. C3 Metrics helps you understand what combination truly impacts both foot traffic and in-store sales.
“C3 Metrics is running TV ads and winning new business – an unprecedented example of putting its money where its mouth is.”
“Attribution Pioneer and C3 Metrics’ CEO Hughes, reminisced about the dawn of attribution modeling…more talked about than done.”
Can You Trust This?
VP of Analytics explaining how his own pessimism and ‘prove it’ mentality led his team to save over $750,000/yr with attribution.
Learn how this leader operationalized attribution.
Watch the video and get your scorecard now.
“Brands will increase ad spending materially and on a sustained basis if they determine when a consumer saw the ad and if their display ads were actually displayed…then close the attribution loop.”
“With C3 Metrics, we get indisputable truth. It makes no sense to believe that only one channel was responsible for an online sale.”
“Crediting the last click is living in a marketing vacuum. With the way we consume media–it makes C3 Metrics very valuable for ROI focused advertisers.”
"Attribution Pioneer"
"C3 Metrics is running TV ads and winning new business as a result."
