Retail
17% Improvement in ROI
The company’s award-winning Attribution Data Cloud unites TV + digital with machine learning to provide real-time insights driving both increased performance and marketing budgets.
Retail has relied heavily on TV, Print and Direct Mail as consumers are becoming more “Digital”. Keystrokes away from reviews, retail marketers are facing a new generation of challenges. And as digital eclipses TV, marketers need new methods and measurement to drive both store traffic and ecommerce sales. C3 Metrics helps you understand what combination truly impacts both foot traffic and in-store sales.
“C3 Metrics is running TV ads and winning new business – an unprecedented example of putting its money where its mouth is.”
“Attribution Pioneer and C3 Metrics’ CEO Hughes, reminisced about the dawn of attribution modeling…more talked about than done.”
VP of Analytics explaining how his own pessimism and ‘prove it’ mentality led his team to save over $750,000/yr with attribution.
Learn how this leader operationalized attribution.
Watch the video and get your scorecard now.
“With C3 Metrics, we get indisputable truth. It makes no sense to believe that only one channel was responsible for an online sale.”
“Smart attribution modeling is the ONLY way to determine advertising effectiveness, and real ROI, across all your offline and online marketing channels.”
“Crediting the last click is living in a marketing vacuum. With the way we consume media–it makes C3 Metrics very valuable for ROI focused advertisers.”