Should HH Addressable TV Kiss + Thank Zuck?

Facebook pioneered 'Custom Audiences'...perhaps its finest asset.…

When a State Representative Works for Your Company

C3 Metrics' Jim Nasser ran for State Representative at 22. While…

Why TV's Thor Ain't Easy To Lift

MediaPost's Wayne Friedman isolates hairy problems associated…

YouTube + Time Video Marriage =  Clever

Time Inc just announced YouTube will be the tech backbone for…

TV's Thor Thorn + 70% Worthiness Stat

AT&T, Comcast, Charter, Cox and other TV execs are secretly…

Who's Airbnb's New CMO? Six Stacked

Airbnb's CMO is relieved of duty with its IPO anticipated in…

P&G CMO:  Was It Bain All the Time?

Is the timeline too coincidental?  Six weeks after Bain Consulting…

Whoa Ulta - Best Ad of the Year?

TV could reverse Ulta's stock slide of 30%. Because right now,…

What's Banana Time? | Culture Corner

Banana Time = team building. Airbnb's CEO Brian Chesky received…

2018 Attribution Vendor Scorecard - Interactive

15 vendors, 15 criteria. Now interactive to customize the importance…