C3 = Only Google ADH Certified Independent Attribution Co.

C3 Metrics initially became the only measurement company to achieve…

Ad Fraud | DOJ Fails To Win Felony Convictions (Docket# 16-CR-441)

The first ever trial for advertising fraud failed in the Federal…

Can You Get 3x ROI on Your Attribution Investment?

Berkshire Hathaway delivered a 20% annualized return from 1968-2011.…

Is HH Addressable TV 6% Cheaper Than Programmatic Display?

Addressable TV 6% cheaper than Programmatic display?Yes.For…

Viewability’s Material Flaw

"When an executive at a leading exchange claimed 100% viewability...that's…