Powerful Features for Your Big Data

C3 Metrics award winning analytics SaaS platform focuses on one thing: Improving Your ROI

  • Viewability

    Viewability

    iFrame measurement fully incorporated into 'Viewable Conversions' & Attribution.

  • Actionable Attribution

    Actionable Attribution

    From RTB 'Real-Time' Feedback to SEM bidding connector, insights from C3 are about action!

  • Conversion Controls

    Conversion Controls

    Exclusive to C3 - full control over partners who don't deserve any credit.

  • TV Attribution

    TV Attribution

    TV performance & optimization by Creative, Day, Daypart, Network & more. (works for Radio too)

  • Customized Goals

    Customized Goals

    Results based on your KPIs, including NPV's, offline conversions & more!

  • Cross Screen & Channel

    Cross Screen & Channel

    C3 works across all channels and devices (cross-device) seamlessly linking them together.

c3-metrics-funnel-how-it-works

Actionable Data!

C3 chats in real time with RTB & clues them in on how to improve performance.

  • Originator:  C3 Signals your upper funnel partners every time they’re involved in a conversion and even lets them know when they’re responsible for building awareness for your brand.
  • Assist:  C3 Signals your assisting partners that they’re helping out, otherwise they will shut down publishers and creatives which could be responsible for your next conversion.
  • Converter:  After applying Conversion Controls for Viewability, Brand Search and Last-Minute Credit, C3 signals the lower funnel converter.

C3 Metrics was a boon to our shareholders. Cutting edge technology that enabled us to drive growth in revenue and profits. I thought of them as the cash register that multiplied.
C3 furthers our ability to monitor performance, generate actionable insights and implement strategies that improve and scale our clients’ multi-channel marketing programs
Crediting the last click is living in a marketing vacuum. With the explosion of tablets and the way we consume media--it makes C3 Metrics very valuable for ROI focused advertisers.