Built By Marketers
Attribution Data Cloud
C3 Metrics makes marketing work better.
Our Attribution Data Cloud and enterprise MTA, MMM & UMM solutions transform outdated reporting into real-time cross-platform insights, so business gets what it needs from marketing.
On average, companies using C3 Metrics report 15%+ increase in advertising ROI and a 6X return on their attribution investment.
Leadership
TV + digital experience from: Nielsen, eBay, PepsiCo, Reynolds & Reynolds, and DoubleClick
Greg Collins
CEO (+)
John Dimling
Fmr. Nielsen CEO & Advisor (+)
Mark Hughes
Chairman, Chief Analytics Officer & Co-Founder (+)
Jeff Greenfield
Chief Attribution Officer & Co-Founder (+)
Christine Frank
Fmr. Wall Street MD & Advisor (+)
Commitment
Diversity, inclusion and transparency make C3 a great place to work, a desired business partner and a committed member of the research community.
Press
Notable coverage of C3 Metrics business & culture.
In 2019, Will Brands Finally Learn If Media Spending Was Worth It?
Rare Industry Example of Putting Money Where Its Mouth Is
One of America’s Best Companies with “quirky & enviable perks.”
Tiger Woods is a boon to golf, sponsors & broadcasters
Only measurement Company To Achieve “Google compliance”
Facebook Ad Spending Rebounds, But ROI Drops Significantly
C3 Metrics Interviewed by NPR regarding Oscar Broadcast
Advancing Marketing Attribution: A Companywide Blueprint…
Wednesday TV Is Best Night For ROI
Here’s Why Wednesday Might Be the Best Night for TV Advertising
Values
Our values derive from the “C3” military system of Command, Control, Communicate.
Command respect from colleagues, customers & community.
Control outcomes with action & intelligence.
Communicate & listen clearly to drive harmony & growth.
Shares these values? (we’re hiring)
